Welcome To Florence - The City of Rhododendrons on the Central Oregon Coast!

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Additional photos of Florence and the surrounding area -- select Home (tab above left) to return to the home page or select Back (above right) to return to the previous page.

National Dunes Recreation Area!
The National Dunes Recreation area, which borders Florence and extends to the South) provides the opportunity for almost unlimited entertainment.  Bring your own ATV, rent one, or take a wild dune buggy ride on a commercial excursion. There is no doubt that the National Dunes Recreation Area is great for the entire family.

Wild Rhododendrons
The Florence area is unique botanically, but perhaps the most spectacular are the wild rhododendrons, which provide a stunning under-canopy in the forest starting in early May and extending through June. 

These wild rhododendrons are typically soft pink in color and provide a spectacular contrast to the dense green rain forest vegetation.

The Beach and Sand Dunes!

The essence of the coast, the beaches in the Florence area are accessible, wide, and backed by sand dunes with all the associated beach recreation for the kids, including kite flying, dune buggy rides, and sand castle building!  If you're lucky, you may catch sight of a whale offshore!


Winchester Bay!

Located about 20 miles south of Florence, Winchester Bay offers shopping, sightseeing, an oyster farm, and charter fishing for salmon.  You can even rent a crab pot and try your luck for delicious Dungeness crabs.

Winchester Bay is a great place to visit during the day and you can dine of fine seafood while watching activities in the harbor.


Whale Watching!

Whale watching is a favorite sport, particularly in the winter and early spring when the great gray whales migrate along the Oregon coast!  There are a number of roadside stops in the area that provide telescopes for a better view, including the Umpqua River Whale Watching Station located at the southern tip of Winchester Bay.

Additional photo of the Florence area are available by clicking Continue Tour .


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Last modified: January 21, 2002